Serving Up ‘The Fibes’ in Creative Major League Pickleball Partnership
Settlement could reshape the pathway from junior tennis to the college game after antitrust agreement.
World Tennis Unveils New Identity, Ambitious Global Growth Strategy
In this issue, we dive into the explosive growth of beach tennis in the U.S. and what’s fueling its coastal momentum.
Agassi, PlayerU double down on AI-powered training experiences.
Serena Williams Teams with Factor to Serve Up Food & Performance
Business heating up with IPO's, acquistions and expansions.
A 3-Second Paddle Spray that reportedly brings back factory spin and grip
Hollywood stars, television personalities, and sports figures are set to take the court for the inaugural Emmys Pickleball Slam
Accenture and WTA Launch Multi-Year Partnership Focused on AI and Digital Transformation
SQAIRZ drops new XRZ2TM, advancing performance pickleball footwear
