National Pickleball Month

Author

Kyle Taylor
April 09, 2025

Welcome to RADL Wire. April is National Pickleball Month. See how America’s fastest-growing sport is keeping the momentum going. Join us this week to review Pickleball’s other key dates on the calendar and a quick review of the growing angst in pro tennis and the latest industry headlines.

In today’s edition:

  • National Pickleball Month

  • More Angst in Pro Tennis

  • In The News

NATIONAL PICKLEBALL MONTH

April is National Pickleball Month: America’s Fastest-Growing Sport Keeps the Momentum Going

April marks National Pickleball Month, a celebration of America's fastest-growing sport that continues to gain momentum. Throughout this month, paddles will echo in parks, gyms, and driveways across the country, honoring a game that has captured the hearts of many. Whether you're an experienced player or just hearing about pickleball for the first time, now is the perfect opportunity to get involved.

Established in 2018 by USA Pickleball, National Pickleball Month aims to unite enthusiasts, introduce the sport to new audiences, and highlight its fun, inclusive, and healthy qualities. USA Pickleball organizes various celebrations and activities throughout April, focusing on different weekly themes to showcase different aspects of the sport.

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MORE ANGST IN PRO TENNIS

A group of top 20 players from both the ATP and WTA Tours has reportedly joined forces to urge the four Grand Slam tournaments to significantly boost player prize money. This united front follows recent legal action by the Professional Tennis Players Association (PTPA), co-founded by Novak Djokovic, challenging the ATP, WTA, ITF, and ITIA over what it describes as restrictive and unfair practices.

In other high-profile tennis news, Coco Gauff is making strategic moves off the court. The U.S. Open champion announced she's parting ways with her longtime representation at Team8—founded by Roger Federer and agent Tony Godsick—to launch her own management company. As part of this next chapter, Gauff is partnering with talent agency WME, a firm known for working with major sports figures including Serena Williams. Gauff says the shift reflects her desire to take greater control of her career and expand her impact beyond tennis.

IN THE NEWS
The latest Industry Headlines

  • PickleCon 2025: Registration now open - Triple Crown Sports has announced registration has begun for this year’s celebration of the sport of pickleball, set for Aug. 7-10 at the Kansas City Convention Center. The inaugural PickleCon event took place in 2024 and welcomed 2,100 attendees from 39 states and 135 vendor brands.

  • DETA Pickleball Club to Send First-Ever Team to U.S. Open Pickleball Championships - Club announced that it is sending its first-ever team to compete in the prestigious US Open Pickleball Championships in Naples, April 26 – May 3.

  • Pādel Nuestro Achieved €58 Million in turnover in 2024 and launched a global market consolidation plan — In 2024, the Spain-based company closed the year with €58M in turnover, and for 2025, it aims to increase this figure by 44%, reaching €80M. With over 80 points of sale worldwide and an international expansion strategy in full swing, the company is reinforcing its commitment to the professionalization and globalization of the sport.

  • Sinclair Names Christina Tesauro SVP, Sales – Tennis Channel, AMP Sports. Tesauro most recently served as Vice President of Sales and Partnerships for Sinclair’s AMP Sports, where she played a pivotal role in expanding the company’s advertising and sponsorship portfolio. Tesauro joined Tennis Channel’s sales team in 2018 and has spent the past seven years spearheading innovative partnerships and elevating sales opportunities across Tennis Channel platforms that enhance the network’s marketplace presence, including the 2024 launch of Women’s Day on TennisChannel 2.