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2025 Minto US Open Pickleball Championships Preview
Welcome to RADL Wire. As National Pickleball Month dinks along, we set out with a preview of the 2025 Minto US Open Pickleball Championships. There is no better way to toast the month than with Corona + Saweeti’s Dink N’ Drink, and you might as well show up to the courts with the latest Let’s Play apparel capsule.
In today’s edition:
National Pickleball Month Continued
Tennis: Gossip and Gear
International News


SWINTON PICKLEBALL Launches New “Let’s Play” Apparel Capsule
NATIONAL PICKLEBALL MONTH CONTINUES
2025 Minto US Open Pickleball Championships Preview
In just over two weeks, players and fans from around the globe will head to Naples, Florida, for a week of high-energy action, fun, and unforgettable moments at the 2025 Minto US Open Pickleball Championships. Enthusiasts from all 50 states and 31 countries—from Armenia to Zimbabwe—are expected to gather for this iconic event. In 2024 alone, over 3,250 players competed, while more than 50,000 fans celebrated the spirit of pickleball. Construction is reportedly underway on Zing Zang Championship Court, and it’s getting a serious upgrade. From expanded seating to state-of-the-art broadcast setups, everything is being fine-tuned for an epic week of competition. This year, tournament organizers have expanded with the Joola Junior Championships. The 9th Annual Minto US Open Pickleball Championships runs from April 26 to May 3, 2025.
SWINTON PICKLEBALL Launches New “Let’s Play” Apparel Capsule
SWINTON PICKLEBALL, the innovative brand known for creating top-tier pickleball gear and apparel, is proud to announce the launch of its latest apparel set: the Let’s Play Capsule. This playful, performance-ready line features the phrase “Your Kitchen or Mine” across the back—a cheeky nod to the brand’s legendary “Kitchen’s Closed™” collection.
Perfect for any pickleball wardrobe, the Let’s Play Capsule is customizable—ideal for country clubs, resorts, and teams looking to showcase their logo in style. Wholesale pricing and customization options are available for country clubs, resorts, and retail locations.
Selkirk Sport partners with Parkinson’s Foundation to promote the benefits of physical activity for people with Parkinson’s disease
In honor of Parkinson’s Awareness Month, Selkirk Sport, a leading pickleball paddle manufacturer, has partnered with the Parkinson’s Foundation to raise awareness of the benefits of exercise for individuals living with Parkinson’s disease (PD). Through this initiative, Selkirk is introducing two specially-designed pickleball paddles — the EVO and the AMPED Pro Air — each featuring the Parkinson’s Foundation logo. These paddle models were chosen with input from members of the Parkinson’s community for their lightweight design and maneuverability. For every pickleball paddle sold, Selkirk will donate 12% of sales to the Parkinson’s Foundation, a percentage that represents the 1.2 million people projected to be living with Parkinson’s by 2030. Learn More
Corona Premier® and Saweetie Elevate Pickleball’s Social Hour with a Courtside Experience & Sweepstakes for National Pickleball Month
Corona Premier, the only lighter-than-light beer worthy of being called Corona, announces its partnership with Grammy-nominated artist & entrepreneur Saweetie to celebrate National Pickleball Month and the launch of their Dink N’ Drink™ activation. As part of the brand’s broader Premier Side of Light campaign, Dink N’ Drink™ provides an interactive post-game experience for players who seek to extend their active lifestyle by offering exclusive social experiences, giveaways, and even a new signature courtside drink recipe.
To bring the Dink N’ Drink campaign to life, Corona Premier teamed up with Break the Love, a next-generation racquet social sports platform from Break Sports, to host an exclusive pickleball event in New York City on April 23rd, designed to connect players of all skill levels.


TENNIS: GOSSIP & GEAR
Don't call it a comeback. In an interview with TNT Sports, Roger Federer described his sadness in leaving the sport behind, hinting that he may return to the courts for some exhibition matches. The former athlete said: "Honestly, I would love to play some more tennis again.
Reports have claimed that Vodafone has dropped Emma Raducanu after “demanding too much money.” Sources close to Vodafone, which also sponsors Jack Draper, decided to end the partnership with Raducanu due to her financial demands.
Nordicdots introduces the Model 100, a professional tennis racquet designed for all-around players who prioritize comfort and stability. Its thin, aerodynamic beam construction offers excellent maneuverability at the net and controlled power on your groundstrokes. The Model 100 is available in a sleek glossy finish, in either white or black. If you're looking to stock up, consider pairing it with the Duffel Bag 10, which can accommodate up to 10 full-size tennis rackets along with your accessories.
Wilson gears up for Paris with the latest drop - THE ROLAND-GARROS 2025 COLLECTION - A set of premium pieces in limited-edition designs that celebrate the prestige of the only clay-court major.


INTERNATIONAL NEWS
The latest Headlines From Around The World
BingX served up a fresh spin on community engagement with the BingX Pickleball Open Tour 2025, fusing the fast-growing sport of pickleball with the vibrant energy of the Web3 community. In collaboration with Pickleball Country Club (PCC), BingX co-hosted this event at Tana Sport in Vietnam on March 29, attracting over 267 players across 151 teams, and drawing more than 100 attendees, including national athletes and local celebrities.
The Good Club, a vibrant community hub renowned for fostering social connection and active lifestyles, has done its first-ever live player auction. The GCPL teams for the live auction were Smash Bucklers, Santa Banta Smashers, Ninja Steel Warriors, Raging Racketeers, Sunbrave Strikers & Net Ninjas.
The “Pickleball Equipment Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025-2034” report has been released. The Pickleball Equipment Market was valued at USD 457.3 million in 2024, and is projected to reach USD 735.8 million by 2034, rising at a CAGR of 4.8%. The sport’s accessibility and ease of learning have fueled its rapid rise in popularity, attracting players across all age groups and skill levels. The increasing number of participants has driven demand for paddles, balls, nets, and apparel, contributing to significant market growth.